How many times have you said that you don’t have time to exercise because you’re too busy working on your business? It’s a good excuse, really, to be so focused on growing your startup that you can’t step away for very long. But look at it another way: If you’re a solopreneur or an entrepreneur, in many ways you are the business. Your skills are needed to get things done. But — and here’s the kicker — if you’re not healthy, you won’t be around much to provide those skills.
Okay, you’re thinking, exercise will be good for my health, but will it do any good for my startup? If creativity has anything to do with your startup — and we’re guessing it does — then the answer is unequivocally yes.
This article in Business Insider explains how aerobic exercise stimulates something that encourages new brain cells to grow in the hippocampus. This part of the brain involves long-term memory; many scientists believe it also is responsible for creativity and problem-solving capabilities.
The easiest way to test this theory is to take a walk or a run when you need to ruminate about a new project or come up with a creative idea for your business. Notice how your mind works as your body moves. After your workout, write down the thoughts that came to you. Chances are, something inspiring may have been conjured up while you were breaking a sweat.
A recent article in Inc. notes that staying healthy requires the same kind of discipline used to run a successful business. Developing a ritual, scheduling time for that ritual and adopting a long-term mindset are tools that can help you get in or stay in shape just as much as they can help you launch an endeavor and make it thrive.
It can be challenging to fit in exercise, but it’s also challenging to be an entrepreneur. When you realize that the two can work together to bolster your efforts, making time for exercise becomes a no-brainer.